In March 2021, I launched Tones of the Pandemic, an Instagram project aimed at capturing and exploring people's reactions to the global pandemic through the lens of color, music, and emotion.
Inspired by the visual aesthetics of Pantone color swatches, I designed detailed instructions and the template using Adobe Illustrator. To encourage participation, I invited visitors to contribute their own responses through an online form. Using the template, I transformed these submissions into posts that were tagged and shared on the dedicated Instagram page, @tonesofthepandemic.
Skills: Visual Design, Social Media Management, Community Engagement
Tools: Adobe Illustrator, Figma
Timeline: March - September 2021 (6 months)